When it comes to selling your home, real estate marketing is the key. After all, if you have a large number of people interested in buying your home for sale, then you have a better chance of making more from your real estate investment. On the flip side, if there are few buyers interested in your home, then you may have to reduce your selling price. Of course you don’t want that to happen, so the key for you is to make sure that as many potential homebuyers know about your home for sale. While real estate blogs and real estate websites will definitely help spread the word, there are other ways to let people know that you’re selling your home. If you are looking for one of the most effective ways of selling your home, you probably already have heard of the Multiple Listing Service. The Multiple Listings Service or mls refers to a database of homes for sale that real estate agents are able to use to help their clients buy a home. Although there are more and more for sale by owner homes (FSBO homes) popping up throughout the country, most of the homes for sale are listed on mls. The benefit of conducting a mls search for a home for sale is that it allows a real estate agent to have access to important information about homes that they can give to their clients. This allows people looking for a home to buy to conduct a large housing search based around a location and a price range. Additionally, using mls provides people who are selling their homes the benefit of not having to show their homes to potential homebuyers who are not interested in the home based on its price or location. For those of you who are interested in listing your for sale by owner home on mls listings, then you’re out of luck. The majority of multiple listing service limits its access to real estate brokers and real estate agents who are members of the National Association of Realtors. As a result, most FSBO homes cannot be listed on mls listings, although they can be listed in different real estate listings. If you are using a real estate agent to help you sell your home, you should be certain that they have access to your local mls listings. Although the vast majority of mls listings are limited to real estate agents, the Internet is changing some things. More and more online mls websites such as mls.com are allowing potential homebuyers access to information about homes for sale. However, there is a certain limit on the information you can retrieve. A more common alternative is Internet based real estate listings that deal with for sale by owner homes.